Privacy policy

Practical Retailer ("we", "us") runs practicalretailer.com. This policy covers the information we handle when you browse the site, get a resource, run a calculator or buy something.

What we collect

• Your details: your name, email address and, if you give it, your store or company name. You enter these when you first get something from us, or we receive your name and email from Google if you sign in with Google.
• Your choices about email: whether you agreed to emails about what you get from us, whether you opted in to offers and news, when, and the exact wording you saw.
• What you get and use: the resources in your library, your orders, the files you download and when, and the numbers you enter into calculators with their results.
• Payments: Stripe processes card payments. We never see or store your card number; we keep the amount, the date and Stripe's reference for the payment.
• Technical information: to keep the site working and stop abuse, our hosting provider processes your IP address and browser details. We keep a scrambled form of your IP address for a few minutes to limit repeated sign-in attempts.

How we use it

• To give you what you asked for: your downloads, your results, your library.
• To email you about those things: sign-in codes, download links, receipts and copies of your calculator results. You agree to these emails when you first get something from us.
• To send offers and news, only if you opted in. Every such email has an unsubscribe link, and you can change your choice any time in your settings.
• To understand which resources are useful, using our own records of what people get and use.

We do not sell your information, and we do not use advertising or tracking cookies.

Who else handles it

• Cloudflare hosts the site, stores our data and sends our email.
• Stripe handles payments.
• Google, only if you choose to sign in with Google.

Cookies

We use cookies only to keep you signed in. Cloudflare Turnstile, which checks that a person is filling in our sign-in forms, may set its own cookies for that purpose. Neither is used for advertising.

How long we keep it

We keep your account and library for as long as you have them, so your purchases stay available. Records of what you agreed to and of payments are kept as long as we need them to show we followed the law and our own terms.

Your choices

You can see and correct your details in your account. To get a copy of the information we hold about you, or to have your account deleted, email hello@practicalretailer.com. Deleting your account removes access to your library.

Children

Practical Retailer is for businesses and is not meant for anyone under 18.

Changes

If we change this policy, we'll update the date above. For a significant change, we'll email customers before it takes effect.